| Communication is the means by which information flows into, through, and out of an organization. An organization's culture is perpetuated through communication, and communication is at the heart of an organization's ability to do its work. The quality of the culture, and of the work, is dependent upon the quality of the communication.
Organizational communication, as a strategic focus and a discipline, is an intention or attempt to ensure that the flow of communication is unimpeded, and the quality of the information and knowledge shared is excellent. An organizational-communication strategy covers everything from clarity of vision, to employee relations, to the language and materials used for sales and marketing, to the organization's intranet or web site.
Thoughtful, skillful communication helps to ensure smoother interpersonal interactions, more productive meetings, more positive employee relations, more authentic sales and marketing, clarity of vision, and better leadership.
And yet communication can occur, and an organizational communication effort can be present, without creating the result of excellence or effectiveness. Many companies' communication efforts are mediocre, at best, and more than a few are downright awful. As with all things, a high-quality effort starts from intention and commitment, and makes itself evident in skillful and consistent follow-through.
Our Ivy Sea organizational-communication portal offers food for thought and skill-building to assist you and your group to communicate more effectively amonst yourselfs, and with your customers and others who have a stake in your endeavors.
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